Eco-friendly digital printing

Water pollution from the textile industry comes mainly from the dyeing and printing processes of textile production. Traditional textile printing has a huge impact on the environment because it creates a lot of waste water and a great deal of chemicals are used.

At STORM & MARIE, we only use fabrics that are digitally printed. Digital printing, as opposed to traditional textile printing, is the latest innovation within textile printing and is an ink-jet based digital method that reduces waste substantially compared to traditional rotary screen printing and other traditional dyeing methods.

Digital printing creates no ink wastage as only the exact amount of ink is used. This means, less chemicals and less water wastage. We like!